The E-Commerce Boom Amidst a Pandemic: Legal Impacts and Trends
This very informative event covered many valuable aspects of the expansion process, including the differences in consumer attitude between the US and Germany, and how to use it to your advantage. Speakers from Osborne Clarke, Venable and T3 Micro gave very valuable advice on expanding online sales into Europe. Germany is a good market to enter, not only because it is Europe’s biggest market, but also because German laws and execution are the strictest. When Germany is set-up right, it is much easier to expand into other European countries – very similar to complying with CA, FL and NY law in the US first, being the strictest of the 50 states and with the largest upside.